No sales to private individuals!
Search
Cart

What does PPWR (Packaging and Packaging Waste Regulation) mean?

The PPWR (Packaging and Packaging Waste Regulation) is a proposed EU regulation governing packaging and packaging waste. It will replace the existing EU Packaging Directive 94/62/EC and become directly applicable law in all Member States — without the need for national implementation acts.

The main goals of the PPWR are: Reducing overall packaging waste across the EU Promoting recyclability and reuse Introducing uniform labelling and identification rules Reducing unnecessary single-use packaging Strengthening producer responsibility (Extended Producer Responsibility – EPR) For packaging manufacturers, fillers and distributors, the PPWR will introduce clear requirements for material selection, design and recyclability. A strong focus will be placed on sustainable packaging design, including mono-material solutions, recycled content and improved sorting or collection efficiency.

As of 2025, the PPWR is in the final negotiation stage between the EU Council, Parliament and Commission. Its entry into force is expected around 2026, with transition periods extending to 2030. We are continuously monitoring the legislative process and aligning our materials and product portfolio to ensure full compliance with future requirements.

Key Elements of the PPWR (Packaging and Packaging Waste Regulation)

The PPWR replaces the previous EU Packaging Directive 94/62/EC and, as a regulation, will apply directly in all Member States. Its goal is to reduce waste, promote recycling, and establish sustainable packaging solutions across the EU.

Old Directive (94/62/EC) New Regulation (PPWR)
Only framework requirements; national transposition required Directly applicable EU law without national transposition
Diverging national recycling targets Harmonised EU-wide recycling and recycled-content targets
Few concrete design and material requirements Mandatory Design for Recycling & Reuse provisions
No uniform labelling obligations EU-wide harmonised labelling & symbol requirements
Recyclability not clearly defined Binding criteria for recyclability & recycled-content use
Limited rules for reusable packaging Promotion and, in parts, obligations for reuse quotas
Only general producer responsibility Extended Producer Responsibility (EPR) with reporting duties

Implementation is expected to start gradually from 2026, with transition periods until 2030. Packaging manufacturers and placing-on-the-market entities should review portfolios early for recyclability, material efficiency, and documentation.